All throughout history, it is often times the simplest of products that consumers most want in their life. A new charging port is no exception and Seymour Segnit pulled from all his experience to create a unique product. He is a master at marketing as the focus of his professional life has been trying to create messages that resonate with a specific audience. At the core of his basis, he understands that humans react better on emotions rather than logic. They want to feel satisfied and taken seriously by those around them. Seymour Segnit recalls a book he read about the power of words.
The core of his personality could be described as nerdy. He is a active user of modern technology and reads books that most common folks would never dare open. The fundamental marketing campaign for MAGFAST was a resounding success as the kickstarter launched to massive fanfare. Seymour Segnit describes how it was a profitable venture even before getting into the hands of consumers. The final product was a culmination of inner passion, learning about the specific needs of consumers, and simply putting all the pieces together into a cohesive product.
A day in the life of Seymour Segnit begins no sooner than the first crack of dawn. He will take a period for breakfast and exercise before hitting the desk for the day ahead. The morning session is spent on telephone and video calls with his business partners from around the world. There isn’t a single individual who can bring their vision to reality with only their own resources. While the rest of the day is spent in short bursts of major activity. The slow and steady approach is safe and allows for ideas to flourish. The MAGFAST Charger is a product from this internal system.